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Showing 1 - 3 of 3 Results
1.
Driving Customer Equity How Customer Lifetime Value Is Reshaping Corporate Strategy
Driving Customer Equity How Customer Lifetime Value Is Reshaping Corporate Strategy by Rust, Roland T., Zeithaml, ... ISBN: 9780684864662 List Price: $37.50
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2.
Wireless Rules
Wireless Rules by Newell, Frederick, Lemon, K... ISBN: 9780071374378 List Price: $29.95

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3.
Customer Value Management : Optimizing the Value of the Firm's Customer Base
Customer Value Management : Optimizing the Value of the Firm's Customer Base by Verhoef, Peter C., Lemon, K... ISBN: 9780982387740 List Price: $10.00

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